Plus-size model Ali Tate Cutler, size 14, is part of Victoria's Secret's new partnership with Bluebella, a London-based lingerie company.
Cutler, who was brought in through Bluebella, will officially be the first 'plus-size' model that Victoria's Secret has ever featured in a campaign. As of this article, only Cutler, who is not officially working for Victoria's Secret, has broken this news, not the company.
Another model who recently signed with VS in April 2019, Lorena Duran, was Victoria's Secret's first 'curvy model' along with Barbara Palvin. Back in August 2019, Victoria's Secret signed on Valentina Sampaio, the company's first transgender model after their former chief marketing officer, Ed Razek, said that plus-size and transgender models are not right for their brand.
Victoria's Secret was bashed for highlighting only skinny models, their lack of different body types after the success of Rihanna's Savage x Fenty show which featured models such as Laverne Cox, Isis King, Aquaria, Cara Delevigne at Barclays Center in Brooklyn during New York Fashion Week. Several influencers and outlets have stated that Savage x Fenty has effectively ended Victoria's Secret's reign with their inclusive campaigns.