Kristen Bell and Dax Shepard Launch Hello Bello Baby Products at Walmart

Hollywood couple and actors, Kristen Bell and Dax Shepard announced on the "Today" show that they will be launching a line of products for kids at Walmart called Hello Bello

They wanted to create baby products that were affordable and available everywhere. They expressed that parents are usually torn between what they want, and what's within their budget when buying products for their children. Any parent who's had to buy diapers and lotions knows how expensive this stuff can be. Hello Bello plans on filling in that gap with their affordable premium quality products; such as, sunblock, "fully organic" bug spray, diapers, wipes, bubble bath, shampoo, lotions, potions, and body wash. Their products will cost about a third less than major competitors.

"A lot of people and I mean a lot of people in this country have to choose between what's good for for their baby or what's good for their budget. And we just generally didn't think that was very fair," Kristen Bell said.

Photo: Kristen Bell (R) and husband actor Dax Shepard arrive for the 76th annual Golden Globe Awards on January 6, 2019, at the Beverly Hilton hotel in Beverly Hills, California. (Photo by VALERIE MACON/AFP/Getty Images)