Have you noticed this? Belle, Cinderella, Alice, Jasmine, Elsa, Jazmine...ALL BLUE OUTFITS!
And now we found out why...
From Elle Magazine explains why...
Leatrice Eiseman of the Pantone Color Institute tells Allure that female empowerment is the reason, "You're adding a bit of power to the character by giving her the blue." She adds, "It's a very subtle way of saying, 'Yeah, but young women, young girls, can be empowered, too.'"
Cool huh?